Design coordination
Align concessionaire and contractor designs across all project phases.
Engineering, NOCs & Digital Operations
Technical consultancy for OOH and digital infrastructure
Full-cycle consultancy for outdoor and retail — from initial design through final deployment, NOCs and advertising permits across the GCC.
- Experience
- 15+ years
- Focus
- OOH & digital
- Reach
- GCC region
- Approach
- Full-cycle
About Us
Catalyst: your trusted partner
A proven track record in OOH and digital infrastructure projects across the GCC region, with consistent delivery excellence and a transparent execution methodology.
15+
Years of experience
Delivering OOH and digital infrastructure projects across the GCC region.
Core capabilities
- Multi-stakeholder project management
- Extensive vendor ecosystem partnerships
- Operational excellence commitment
- Transparent execution methodology
100%
Full-cycle expertise
Specialised D-OOH consultancy from initial design through final deployment and optimisation.
Service scope
- Structural analysis coordination
- Site supervision and compliance
- MEP infrastructure integration
- Safety and municipal code verification
- Authority approvals for digital operations
Turnkey Solutions
Technical engineering excellence
Design / Supervision / Approvals
Technical alignment across all project phases, supported by site assessments and proven engineering partners.
Site supervision
Assess planned locations, validate readiness and identify potential challenges.
Approvals & NOCs
Coordinate authority approvals and discussions, with engineering and third-party verification for complex, high-load digital signage sites.
Contracts
Strategic contract review
Media Operations
Technical and operational terms aligned to achievable delivery.
Contractual alignment
Review concessionaire obligations against industry standards, ensuring comprehensive coverage and realistic expectations.
SLA validation
Validate service level agreement terms against achievable engineering and operational timelines.
Risk analysis
Analyse penalty clauses, milestone dependencies and scope boundaries to optimise risk allocation and change management.
Technical documentation
Draft and revise technical appendices to ensure clarity and enforceability of all technical requirements.
Digital Signage Infrastructure
Cutting-edge digital expertise
Hardware / CMS / Performance
Hardware optimization
Expert guidance on screen specifications — pixel pitch, brightness, resolution and location-specific considerations for optimal performance.
Smart integration
Scalable CMS platforms with automation, DOOH network compatibility, and smart triggers with environmental sensors for real-time responsiveness.
Operational excellence
Benchmarking against DOOH and retail performance standards and innovation trends for future-ready infrastructure.
Technical Audit
Comprehensive specifications audit
LED validation
Validate IP rating, brightness, contrast, refresh rate and climate suitability.
Efficiency assessment
Assess power efficiency, maintenance, durability and warranty coverage.
Future-proofing
Identify upgrade options for priority locations.
Client Representation
Dedicated client representation
Represent / Validate / Resolve
Technical advocacy
Represent clients in technical reviews, vendor meetings and critical inspection processes.
Milestone management
Validate and approve technical milestones, installations and commissioning with rigorous quality standards.
Issue resolution
Manage escalations, conflict resolution and testing procedures, with consistent progress reporting.
Our Work
Selected UAE experience
Outdoor and Retail
Project management, digital assets and CMS operations for landmark destinations across the Emirates.
Dubai SZR Digitalization
Billboard digitalization in partnership with the RTA.
Dubai Festival City Mall
Delivery of a network of digital screens.
The Galleria — Al Maryah Island
Operations of digital screens, stands, POSM, retail events and outdoor assets.
Reem Mall, Abu Dhabi
Design proposal and planning for digital assets during the construction phase.
Dubai SZR Upgrade
Asset management and third-party certification.
Al Qana, Abu Dhabi
Delivery of a network of digital screens and stands for retailer brands.
Dubai Airports — DXB & DWC
Digital screens, stands, POSM and events across both airports.
Dubai Airports x Dubai Duty Free
Digital operations partnership.
Contact
Your vision, our expertise
A dedicated team with regional presence in the Middle East. Contact us to discuss your requirements.